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Dave Mackey

Dave's Innovations.


May 2007 - Posts

  • Implementing an Automatic Home Inventory Mechanism.

        "Honey, could you get me another toilet paper roll?" "Sorry babe, we're all out, I'll run to the store." Meanwhile someone is left sitting in the bathroom for the next twenty minutes.

       "Mom, where is my Honey Grams cereal?" "Its right on top of the refrigerator." "No it's not." "Sorry honey, we must be all out." And a child goes without breakfast.

       So many items lay around our houses - whether they be ingredients (bread, flour, sugar, honey), toiletries (toilet paper, soap, shampoo, conditioner), or electrical (light bulbs) they all must be kept in just the right amount of supply. This requires repeated trips to the grocery store, and oftentimes painful discoveries that we are out of this or that (e.g. when we are really sick and suddenly remember we ran out of all our pain and cold medications).

       With wireless networking now common it seems to me that it would be relatively simple to implement an automatic home inventory mechanism. This would consist of three portions: (a) wireless bar code readers, (b) server (home computer), and (c) remote centralized server. Let's look at each in detail:

    Wireless Barcode Reader:

        A reader would be a very small scanner unit, not bigger than one's thumb that would reside on walls or cabinets. When an item was stocked it would be scanned, and when an item would be removed (as empty) it would be scanned. A plus or minus button on the reader would allow one to inform the scanner whether one was adding or removing inventory.

    Server:

        Within the home on a normal computer would be a "server" application. This would receive all additions and subtractions from the readers. It would keep track of the current inventory and warn when items were low. It would allow searching and establishing of threshholds.

    Centralized Server:

        This server would be the centralized server for the entire system for all customers. It would centrally accumulate databases of barcode items and would on-request receive barcode requests that the server was not familiar with and send back the correct identification. In cases where no definition was available, the server would beep letting the user know they needed to enter a description for the item.

       This whole system could be used in conjunction with automated shopping tools, using an API. It would allow users to determine which products should be automatically re-ordered when they reached a certain threshold level.

       What do ya think?
     

    Update 6/25/07:

         This device is currently in the beta testing stage by a company called IKan. Thanks for the tip from CrunchGear. I've signed up the beta and am eagerly awaiting to hear my fate.

  • Optimizing the IPTV Ad-Delivery Mechanism.

        IPTV has taken several steps forward in recent days. From its humble beginnings several years ago to its mass implementation these days, it is becoming obvious that as traditional phones are trading out in favor of VoIP, traditional television will also be subsiding in favor of IPTV. When I use the term IPTV I am speaking of the technology in a wide sense, rather than a specific technical sense and including in my definition some technologies which are not strictly IPTV. According to my definition, I am claiming an technology that allows professional media content to be delivered to end users over an IP connection.

        At this time we have several major players in this IPTV market. There are the major media networks which have begun offering streaming versions of their content interspersed with ads. These include CBS, ABC, NBC, and FOX. Then we have the film distribution centers similar to Blockbuster and Netflix, including Movielink and Vongo. Finally we have third-party services that offer television content from multiple media networks such as Apple's iTunes, AOL's In2TV, and Joost.

       With it seeming obvious that most IPTV will gravitate towards ad-supported rather than outright fees (e.g. iTunes) the question becomes how best to optimize one's advertising. Here are several suggestions:

    1. Include Various Ads - Especially in the earlier days of IPTV it was common for there to be only one advertiser throughout the enter span of a show, which was fine if they had different commercials but frustrating when it was the same advertiser over and over. There needs to be diversity.
    2. Know Your Audience - Tracking should be implemented of viewers habits, associating interest in ads and showing similar ads, while decreasing ads that the viewer has no interest in. There is no reason to show ads for feminine products (e.g. conditioner) to twenty-something males.
    3. Include Interactivity - ABC's Launch has done a good job with the interactivity element, while CBS's InnerTube has utterly failed. Allowing user's the ability to pursue an ad is a great idea and also eases methodology for tracking interest.

     

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Other David Mackey Sites:
Church Resources. - Christian & Family Films. - Koine Greek Open Source Audio. - BetterNeighbours.Com. -
Free Computer Wargames & Strategy Games. - W.R. Hutsell's Games. - Wandering Mind's Quotation Collection. 
- Civil War Search Directory.

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